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The three pillars that can MAKE or BREAK your business 🤯 

Foto del escritor: Melanie KalfaianMelanie Kalfaian


☕ This morning, as I was preparing my tea, I had the latest episode of Startups in Stilettos, powered by the Entreprenista Podcast, playing in the background. The topic? "6 Biggest Steps to Growing Your Business."


I don’t want to spoil it too much because it’s definitely worth a listen, but one idea shared by Carlyn and Richelle P. really stuck with me. They talked about the three pillars that can MAKE or BREAK your business:


1️⃣ The People

2️⃣ Your Processes

3️⃣ Profitability


They explained that when something goes wrong, understanding which of these three areas is the root of the issue helps you make better decisions:


🎯 Is it a people issue? Are the right people in the right seats?


🎯 Is it a process issue? For instance, are customers upset because they can’t reach you?


🎯 Or is it a profitability issue?


Reflecting on my own journey as a female founder with What a Host Home navigating the UK market, this framework feels especially relevant. Over the years, I’ve faced challenges in all three areas, from assembling the right team to ensuring our operations align with customer needs. It’s a constant learning curve, but having clarity on where the real problem lies has saved me from wasting time and resources.


👉 One quote that hit home was: "Just because you’re a good baker doesn’t mean you’ll have a successful bakery."


Entrepreneurship isn’t just about having a great idea or skill. It’s about managing these pillars effectively. I’ve always believed that a great idea will only work when paired with thoughtful execution.


We can all create a website, we can get tax IDs set up, we can open up a business bank account; those things we can do. We can all put our footprint out there. But entrepreneurship is no joke. 


🙅‍♀️ And, as women in business, we often carry the added weight of breaking barriers and proving ourselves in industries where we’re underrepresented. But it’s also what makes our resilience and adaptability our greatest strengths.


For anyone on this journey, I highly recommend this episode: 🎧 https://shorturl.at/CPFTz.


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© 2021 by Melanie Kalfaian

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